DEUTSCH

REAL ESTATE FINANCE EUROPE

REAL ESTATE FINANCE AMERICAS

REAL ESTATE FINANCE ASIA-PACIFIC

PUBLIC FINANCE

FUNDING

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	Core competency
	Corporate bodies
	Corporate culture
	Communication
		Customer communications
			Eurohypo brand
			Brand campaign
			Trade fairs
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			Downloads
		Communication with employees
	Corporate social responsibility
	Global presence
	History

 

 

 

	Core competency
	Corporate bodies
	Corporate culture
	Communication
		Customer communications
			Eurohypo brand
			Brand campaign
			Trade fairs
			Conferences
			Downloads
		Communication with employees
	Corporate social responsibility
	Global presence
	History

Eurohypo has been reinforcing its market position as leading specialist bank for commercial real estate and public finance with a brand campaign since 2004. Our objective is to increase the familiarity of our brand in the relevant target groups and to intensify its profile.

The advertising themes that have been developed and other integrated communication measures convey the distinguishing features of our company. We are focusing primarily on the decision-makers in the real estate sector and the multipliers in the capital market.

With the advertising themes we want to express Eurohypo’s expertise in finance, consulting and securitisation, including for unusually large and/or complex projects.

Click below to see our current advertising theme:

• Taj Mahal

Besides classical advertising, we appear as sponsors at specialist conferences, publish customer magazines, get involved in performance sports and participate in specialist trade fairs. The combination of media advertising and "Below the line" activities is aimed at reinforcing the brand and strengthening customer relations.